LinkedIn Brings Back the Ability to Re-Order Your Experience
In the 2017 LinkedIn Updates, many of us screamed at our screens when we saw LinkedIn had removed the option to re-order the Experience section of our LinkedIn Profile. The good news is, in the June updates, this function is now back.
It is now possible to re-order your LinkedIn Experience to feature the entry you want the most attention for.
Why is this important?
Your prospects have a limited attention span and, until you become relevant to them, they have no interest in learning about who you are and what you do. That’s not being harsh. It’s being real. Just as you wouldn’t ask each person you pass on the street for in-depth information about them (or anything), you wouldn’t on LinkedIn either. Read the full post on this.
Therefore, the order of our LinkedIn Experience is of utmost importance. By default, the Experience Section is ordered chronologically so your most recent and open positions are at the top where you’d naturally want them to be. The only issue is if you have several open positions. If the most recent open position isn’t what you want the most attention for, you’ll want to re-order the experience and place your most important message at the top, which will get the most attention.
Thus we need to make sure the profile is ordered in the right way for this to be the case.
With the 2017 LinkedIn updates, the ability to reorder the profile was taken away, however, it has come back in part. We are now able to reorder open positions in our Experience. This means that you can only re-order the positions that are ‘Date – Present’. You won’t be able to reorder the entries that are closed (within a fixed date range) without adjusting the dates.
This is a fantastic feature since you want to make sure your LinkedIn profile highlights the things you want to have a conversation about. If you have several things going on at once, you will likely have the position still open i.e. date – present. This means that you can re-arrange them. You’ll want to consider how best to do this by evaluating your overarching outcome (what do you want to get from your LinkedIn profile) and how prospects will likely journey through your profile.
Personally I don’t see a reason to moving closed positions around since doing so will only confuse your prospect and appear misleading. Just like a CV, it is supposed to tell the story of how you’ve progressed. Dates out of order won’t help your visitor. Although the flexibility to do so would be nice, I don’t see it a reason to harp on at LinkedIn about it.
How to Re-Order Your Experience
To re-order your experience, just hover your cursor over the top right-hand corner just where you see a + and a pencil. When you do, an extra icon made up of four blue lines will appear. Simply hold down the cursor and drag to where you want it to go. Remember the blue lines won’t appear on entries that are closed.
If you’re concerned about how well your LinkedIn profile is representing your business and pitching your solution, I invite you to book a LinkedIn Profile Review with myself during which I will learn about your business and provide tailored advice for you. Book here.