HOW TO:
Set your LinkedIn
Background Image
Set The Scene With A Great Background Image
We’ve all heard it said ‘A picture speaks a thousand words’ and the same is true with your LinkedIn Background image.
Along with adding additional colour and interest to your profile, the picture can quickly convey a lot about your business.
It might be nice to think that people are generally interested in us, but the truth is with so much competition for our time and attention when someone opens a LinkedIn profile the only question on their mind is ‘Is this relevant to me?’
A background photo is a great way to quickly set the scene and establish the conversation you’re about to have with your visitor.
Not only that but it shows an extra level of care and professionalism and is well worth the time.
Getting this right shouldn’t have to stop you loading your profile, however. It’s a nice-to-have, not a must-have.
PLEASE NOTE: This advice is not for job hunters, but those wishing to win new business using LinkedIn.
Questions to Consider
- What picture best sums up what you do?
- Do you have any branded graphics the company is using right now that could look smart?
- Do you want to have the company logo in the banner? (Personal choice)
Our step-by-step guide
LINKEDIN INSTRUCTIONS:
Click on the blue pencil to the right of your headshot
In the pop-up that appears, click on the blue pencil that now appears in the top right of the banner
Select the file you want to upload from your computer.
Re-position if required and click save.
Design tips:
For best results, upload the file to the exact image size specifications (1584px x 396px)
You can use Canva.com to design your own image to the exact size
Avoid putting words in the bottom middle where your headshot overlaps
Check the size of words to ensure they can be read at first view when loaded on to the profile
NEW FEATURE: Use our Free LinkedIn Profile Banner Template to create the perfect background banner for your profile. Click here.
key facts
Image Size 1584px wide x 396px high. Click here for template.
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Since 2013 Naomi has been providing LinkedIn profile reviews to entrepreneurs across the globe. As a highly sought after Business Strategist, Naomi helps clients use LinkedIn to position themselves as the ‘Go To’ expert in their industry so prospects come pre-sold and ready to buy.
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