Creating Your Company Page: What you’ll need before getting started
When creating your company page you won’t have to click publish and make your page public straight away, but it’s good to come prepared with all the information. In this article we’re going to list out everything you need, and will need to know, to get your new Company Page set up as quickly as possible.
If someone else is uploading the page for you, you’ll want to be sure you supply this information to reduce errors and bouncing back and forth.
Before getting started ensure you meet the following criteria:
- You already have your own LinkedIn profile set up with your first and last name
- Your profile is at least 7 days old
- Your profile rates as Intermediate or All Star
- You have several connections
- The company you are setting up is already listed in your experience section on your own profile (only current employees are eligible to create a Company Page)
- You have a company email address (eg. Naomi@company.co.uk) that is confirmed as your email on your profile (you won’t be able to start it with a generic @gmail @yahoo email for example)
- Your email is unique to the company
If you said yes to the all of the above, let’s get started.
LinkedIn Checklist:
Before you get started make sure you have these things ready:
- Company Email Address
- 2000 character (or less) description of the company
- Company banner image 646 x 220 pixels or larger. PNG, JPEG or GIF. Max size 2MB. The image can be cropped once uploaded
- Company logo 300 x 300. PNG, JPEG or GIF. Max size 4MB
- List of Company Specialties you want to include (these are company keywords)
- You are connected to the other people you want to add as admins to manage page
- List of addresses for your various business locations
Step 1:
Log into your profile and click on ‘Interests > Companies’. To the right you will see the option ‘Create a company page’. Click on the yellow ‘Create’ button.
Step 2:
Enter your company name, email address and click to verify you are an official representative of the company with the right to act on behalf of the company to create the page.
Step 3:
Complete the information required. It will ask you to:
- Set the default language: LinkedIn will show members the Company Name and Description that matches their language preference, otherwise it will display your Default Language selection
- Add other admins to the page (you’ll need to already be connected to them)
- Complete your company website URL (you can direct to special designated page if you’d like to direct prospects to a tailored message)
- Know your main company industry Year founded
- Company specialties
Options you’ll need to answer:
Company Type:
Public Company, Educational, Self-Employed, Agency, Non Profit, Self Owned, Privately held, Partnership
Company Size:
Myself, 2-10, 11-50, 51-200, 201 -500, 501-1000, 1001-5000, 5001-10000, 10001+
Company Operating Status:
Operating, Operating Subsidiary, Reorganising, Out of Business, Acquired
Step 4: Add your Images
Upload the images you have selected
Come back to this later?
If you want to abandon your upload, just click cancel at anytime. The page will still exist and but not be visible until you publish.
Locating your LinkedIn Company Page
Whether you’ve abandoned your edit or published, the page will now exist and be associated with your company page. You can locate it the same as before, just go to ‘Interests > Companies’ and look top right.
You can also find it by selecting the dropdown box under the thumbnail of your photo (top right) and clicking on ‘Company page – Manage’.